Friday, February 15, 2013

crowne plaza times square business center

Crowne marrow Times Square
Improved Business Center Project





slacken of Contents
The Summary3
Introduction5
Internal & External company analytic thinking7
Literature Review:15
Conclusion literature review:22
Issues for investigating23
Goal of the project23
Problem Statement24
Methodology25
The Questionnaire of the check place:26
Results chapter27
Findings28
Competitive analysis29
Conclusion of the Competitive analysis:38
comparing of the Business Centers38
Position of the Crowne Plaza Business Center among the competitors:39
Conclusions & Recommendations40
Answers for research Questions43
Answers for Problems Statement44
References45
The Summary

Hotel barteres that are participating in the service sphere of influence need to improve their facilities to catch the new trends in lay out to fulfill their customers. The problem explored in this study is mainly how to high the guest satisfaction in the business center of Crowne Plaza Times Square hotel. The research questions explored were: the kinds of services the guests expect from a business center in a hotel; the simplest way to satisfy the guests by their business center needs; and the main priorities of the facts of business centers for the hotel guests.

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The method used was descriptive research, specifically ken. A survey was conducted on 50 people in Crowne plaza m square hotel in New York City, USA. Hotel has 46floors and has 770 guest rooms.
The results showed that location is a strong factor that may affect the guests expectations. This variable has portion of 33.3% by the correspondents takes the 1st place out of 5 criteria, location of a business center is a thing to be considered by owners to be built on a right place at the beginning of wrench of the hotel (currently located on the 4th floor, far from the lobby). On the contrary, the lead priority would be equipment. The results showed that guests to make much importance to equipment....If you necessity to get a full essay, order it on our website: Orderessay



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