Misrepresentation of Amenities
By 2007, the tourism persistence in Guam had reached the maturity stage of development and new destinations that had entered the grocery store had surpassed the Regal Carnation Hotel them by crack additional heathenish events, dragions, and accommodations. Because the majority of inventory on the island consisted of four 4 brainiac to five 5 star hotels with beachfront access, hotels in the three 3 star category hotels without beachfront access were face up with the challenge of offering distinctive and unique accommodations. They also had to be competitively priced to attract guest to stay at their properties. Todays move around environment lends businesses to rely heavily on advertising via the weather vane to attract and secure potential customers.
Typical of most travelers, hotel accommodations atomic number 18 booked online based on website representations, pictures, and reviews of the location of interest. In this case, The Regal Carnation Hotel which realized eighty 8080 percent of its bookings through its website kinky its amenities and services throughu exaggerated advertisements and embellished descriptions to attract tourist care the McKenzies to stay at the property.
The outdated lobby, the inadequate populate accommodations, and the lack of dining options contradict what was depicted on the hotel website. visitors options are even further limited when faced with these inconsistencies; they are forced to deal with the sub-par conditions throughout their stay.
The main quarry like many other hotels in this three 3 star category is to compete with higher quality properties to evoke to the Internet traveler by enticing them with upscale amenities and services at a discount. However, the Regal Hotels answer of embellishing the truth resulted in undissatisfied guests who more(prenominal) than likely will non return. nor will they refer future guest to the hotel further more adding to the declineing tourism industry in the...If you want to get a full essay, order it on our website: Orderessay
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