Internal External analysis Heineken and Grolsch Code: INANREP Lecturers M. Spitholt ( invoice carve up) and J. Oude Rengerink (commercial part) Period Third tooshie 2005-2006 Language English Brief content How does an international company (like Heineken) manage to consolidate and ratify its position in a complex and dynamic environment. This module tries to answer this question, using recent financial figures and information on the market. This module has the form of a project, is supported by a number of instructions and is an excellent preparation for your dissertation. Assessment is in the form of a proclaim, presentation and an oral examination. This module is a root word assignment (4 students per group). Groups Assessment Report Accounting Commerce Presentation Oral examination 25 % 25 % 20 % 30 % group mark group mark individual mark individual mark Assignments During this second fanny: handling iNotes to s reverse in your assignments. Feed back impart be given as soon as possible. The accounting part Feed back by M. Spitholt The commercial part Feed back by J. Oude Rengerink Final report Hand in a hard copy of your report at the end of the quarter. Both lecturers receive the entire report (accounting- and commercial part).
Presentation A group presentation of maximal 10 minutes. At least 3 members of the group have to participate in the presentation. The use of Powerpoint is not allowed. So, no beamers and lap-tops. Oral examination Questions will be asked on individual basis. You have to know the entire content of your report (the accounting and the commercial part). Timetable: Week Activity / assignments: 1 Introduction (classical). stack up information (annual reports, brochures, newspapers, internet etc). Forming groups of 4 students. 1. Liquidity ratios: calculate the fluidness ratios for Heineken and for Grolsch and compare them with each other. Use the two most latterly published... If you want to get a full essay, order it on our website: Orderessay
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