Kia Investment in Sovakia

The KIA name derives from two Chinese characters, ?ki meaning ? ascension up and ?a meaning ?Asia. KIA can therefore be roughly translated as ?Rising out of the East or ?Rising out of Asia (www.kiamotors.com, History at Glance) 1.Introduction The arrival of a number of foreign investors is a confirmation that Slovakia is one of the about attractive locations in central Europe. In this report, we will be looking at the reasons why Kia Motors, a Korean railway car manufacturer, chose to begin a greenfield investment in Slovakia rather than their briny opponents, Czech Republic, Hungary and Poland. 2.Company Outline Name:KIA MOTORS CORPORATION Major Products:Automobiles Industry potpourri:Transport equipment Date of Establishment:December 11, 1944 Amount of slap-up:1.85 trillion Won (USD1.54 billion) Number of Employees:31,196 (www.kiamotors.com) Kia was established in 1944 in Seoul, and is the oldest vehicle manufacturer in Korea. It started as a family business, hand-making roll parts. Making their first motorcycle C-100 was recorded as a birth of Korean vehicle industry in 1961.

The interest developments and products were in: 1962 - K360 the first 3-wheel truck 1971 - Titan 4-wheel truck 1973 ? first gasoline locomotive 1974 ? Koreas first passenger car Brisa, first to be exported and change in Middle East 1978 ? Koreas first diesel engine, produce by Kia 1978 - Kia producing under licenses the Peugeot 604 and Fiat 132 sedan 1989 - The first overseas R&D centre was opened in Japan 1992 - Kia opened its U.S. subsidiary, Kia Motors America 1993 - Launch of Sephia passenger car: first European operation In 1997 Kia went into receivership due to Asiatic financial crisis. In 1998 they were taken over by Hyundai line of reasoning Groups and began the path to their current success. A year later Kia was exit strong and profitable again. By 2002 they had their 10 millionth car in production and also became a sponsor for the Australian Open... If you want to get a full essay, order it on our website: Orderessay

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